Hair replacement company Optima Hair Specialists has invested £250,000 in refurbishing its Birmingham surgery.

Optima intends to double its business in the next two to three years, aiming at a million-pound turnover target by 2012.

The refurbishment will double the numbers of consultation rooms and staff employed by the company.

Peter Murtha, Managing Director at Optima Hair Specialists, said: "In the last six years we have built a reputation based on the dedication and excellent customer service that we offer our clients.

"The significant investment that we have made in the practice will provide our loyal patients with an improved level of service, whilst insuring we have the additional facilities to cater to new ones."

Optima offers bespoke hair replacement solutions, as well as laser programmes and other therapies to counter hair loss.

The company also offers free hair replacement services for children affected by hair loss through illnesses such as cancer and alopecia, through Birmingham Children's Hospital and the Little Princess Trust.

Inspired by his own hair loss at the age of 23, Peter Murtha founded Optima in 2003 with the help of stylist Karen Allen.